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OUR WORK
Warner Brothers
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CAMPAIGN OVERVIEW

Boasting some of the best, most beloved franchises in the world, BBC Worldwide entrusted Brown Betty PR with securing top tier media placement for their app catalogue, featuring the likes of Top Gear, Doctor Who, and myriad leading childrens’ properties. In addition to this, we were also tasked with securing home-page placement on the Apple Store in order to create maximum break through and awareness.

RESULTS

  • Every title featured on the App Store home page.
  • Stand out coverage in leading mainstream press.
  • Social pick up across major media outlets such as
The Mirror, Radio Times, Forbes.
  • On-going AVE in excess of £2.3M in the UK.

Client:
BBC Worldwide

Category:
APPS

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BBC_Worldwide_Logo.png

Client:

BBC Worldwide

Category:

APPS

CAMPAIGN OVERVIEW

Boasting some of the best, most beloved franchises in the world, BBC Worldwide entrusted Brown Betty PR with securing top tier media placement for their app catalogue, featuring the likes of Top Gear, Doctor Who, and myriad leading childrens’ properties. In addition to this, we were also tasked with securing home-page placement on the Apple Store in order to create maximum break through and awareness.

BBCApp01.png

RESULTS

  • Every title featured on the App Store home page.
  • Stand out coverage in leading mainstream press.
  • Social pick up across major media outlets such as
The Mirror, Radio Times, Forbes.
  • On-going AVE in excess of £2.3M in the UK.

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